The Sidemen net worth in 2025 is a hot topic for fans and business analysts alike. This iconic UK YouTube group has gone from a bunch of mates playing FIFA to a multi-million pound brand, complete with sold-out events, viral videos, booming merchandise, and even a fast-food chain. So, what’s the real story behind the Sidemen’s fortune, and how did they become one of the most influential content collectives on the planet? Let’s dive deep into their biography, income streams, and the secret sauce behind their meteoric rise.
Quick Facts — Sidemen
| Full Name | Sidemen |
|---|---|
| Also Known As | SDMN |
| Date of Birth | October 19, 2013 (group founding) |
| Age | 11 years (as of 2025) |
| Birthplace | London, England, UK |
| Nationality | British |
| Occupation | YouTubers, Entrepreneurs, Entertainers |
| Estimated Net Worth (2025) | £26 million |
| Residence | London, England, UK |
| Partner/Spouse | Not publicly disclosed (group) |
| Height | Varies (group) |
| Weight | Varies (group) |
| Children | Not publicly disclosed |
| Last Updated | 2025 |
Who Are the Sidemen?
The Sidemen are a British YouTube collective, founded in 2013, whose members have become household names across the UK and beyond. The original line-up consists of Simon Minter (Miniminter), JJ Olatunji (KSI), Tobi Brown (TBJZL), Ethan Payne (Behzinga), Vikram Singh Barn (Vikkstar123), Joshua Bradley (Zerkaa), and Harry Lewis (W2S). What started as a group of friends making gaming videos has morphed into a full-blown entertainment empire, spanning podcasts, charity football matches, reality series, and a thriving merchandise business. Their chemistry, banter, and relentless work ethic have helped them stand out in the ever-competitive creator landscape.
Sidemen Net Worth in 2025: The Big Number
So, how much is the Sidemen net worth in 2025? According to public analytics, interviews, and business filings, the Sidemen as a group are estimated to be worth £26 million in 2025. This figure includes their joint ventures, such as the Sidemen YouTube channels, the Sidemen Clothing brand, Sidemen FC charity matches, Sides (their fast-food chain), and collaborative sponsorship deals. Individually, some members (like KSI) have amassed even larger fortunes, but as a collective, their net worth is a testament to their power as a team.
Personal Life — Sidemen
Date of Birth: The Sidemen group was officially founded on October 19, 2013. Each member has their own birthday, but this is the date fans celebrate as the Sidemen’s “birthday.”
Family: As a group, the Sidemen are famously close-knit, often referring to each other as brothers. Details about their individual families are generally kept private, though their parents and siblings occasionally appear in videos for comedic effect.
Partners/Spouse: The Sidemen have been open about relationships in their personal channels, but as a collective, there’s no official partner or spouse. Some members have public relationships, while others prefer to keep things private.
- Interesting Fact #1: The Sidemen name was inspired by the gaming term “sideman,” meaning a supporting player. Ironically, they’ve become the main event.
- Interesting Fact #2: Their annual charity football matches have raised millions for UK charities, drawing crowds of 25,000+ in stadiums.
- Interesting Fact #3: Every member has their own successful solo YouTube channel, but the group’s chemistry is what fans love most.
Sidemen Career Timeline: From FIFA Friends to Global Icons
Early Life & Formation (2013–2014): The Sidemen formed in October 2013, initially as a gaming group focusing on FIFA and Grand Theft Auto V. Their early videos were all about banter, challenges, and wild in-game moments. They quickly gained a loyal following for their authenticity and humor.
Breakout Years (2015–2017): The group’s popularity exploded with the launch of their second channel, MoreSidemen, and the release of their first Sidemen Sunday challenges. Their IRL content—ranging from road trips to penalty shootouts—became legendary among UK teens and young adults.
Business Expansion (2018–2021): The Sidemen capitalized on their fame by launching Sidemen Clothing, which quickly became one of the UK’s most successful YouTuber merchandise brands. They also began hosting massive charity football matches, drawing celebrities and footballers, and raising huge sums for charity. In 2021, they launched Sides, their fast-food brand, which now has locations across the UK.
Recent Activity (2022–2025): The Sidemen have continued to innovate, launching the Side+ subscription platform for exclusive content, and expanding their podcast and event offerings. Their main YouTube channel surpassed 22 million subscribers in 2025, and their combined social reach now totals well over 50 million followers. They’ve become a staple of British pop culture, and their influence shows no signs of slowing.
How the Sidemen Net Worth Was Estimated
Estimating the Sidemen net worth in 2025 involves looking at a mix of public data, business filings, and industry averages. Their main YouTube channel brings in an estimated £1.5–2 million annually from ad revenue alone (based on Social Blade analytics and CPM rates for UK creators). Merchandise sales from Sidemen Clothing are estimated to generate £4–6 million per year, with profits split among the group. Sides, their fast-food chain, reportedly turned over £6 million in 2024, with expansion continuing into 2025. Add in sponsorships, podcast revenue, event ticket sales, and Side+ subscriptions, and you get a group income stream that’s truly diversified. Our estimate of £26 million considers both cash assets and the value of their brands and companies, with a high degree of confidence thanks to the transparency of UK business records and their own public statements.
Social Media Presence — Sidemen
The Sidemen’s social media reach in 2025 is nothing short of massive. According to Social Blade and platform stats, here’s how their group accounts stack up:
- YouTube: Sidemen — 22.1 million subscribers
- Instagram: @sidemen — 5.7 million followers
- Twitter/X: @Sidemen — 2.2 million followers
- TikTok: @sidemen — 8.9 million followers
That’s a staggering 38.9 million followers across their main group platforms alone—and that’s not even counting each member’s solo accounts. Their reach is a big part of why brands line up to collaborate with them, and why their merch and events sell out in minutes.
FAQ: Sidemen Net Worth & Career
How much is the Sidemen net worth in 2025?
As of 2025, the Sidemen’s net worth is estimated at £26 million. This figure includes group earnings from YouTube, merchandise, Sides fast-food ventures, events, and sponsorships. Individual members may have separate fortunes, but this number reflects their collective business operations.
How do the Sidemen make their money?
The Sidemen generate income through several channels: YouTube ad revenue, Sidemen Clothing sales, Side+ subscriptions, Sides (their fast-food brand), live events and charity matches, sponsorships, and exclusive partnerships. Their diversified approach is a major reason for their financial success.
Who are the members of the Sidemen?
The Sidemen consist of seven core members: Simon Minter (Miniminter), JJ Olatunji (KSI), Tobi Brown (TBJZL), Ethan Payne (Behzinga), Vikram Singh Barn (Vikkstar123), Joshua Bradley (Zerkaa), and Harry Lewis (W2S).
Are the Sidemen still active in 2025?
Yes! The Sidemen continue to upload weekly content, host events, and expand their business ventures in 2025. Their influence in the UK creator scene remains as strong as ever.
